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Rakuten Office 2016 Home And Business

Written By Friday, September 30, 2022 Add Comment Edit

Japanese e-commerce company

This article is nigh the Japanese corporation. For its U.S. e-commerce website, run into Rakuten.com.

Not to be confused with Reuters.

Rakuten Group, Inc.

Native proper noun

 楽天グループ株式会社

Romanized name

 Rakuten Group kabushiki kaisha
Formerly MDM, Inc. (1997–1999)
Type Public KK

Traded as
  • TYO: 4755
  • TOPIX Large lxx Component
Manufacture
  • E-commerce
  • Financial engineering science
Founded 7 February 1997; 25 years ago  (1997-02-07)
Founder Hiroshi Mikitani
Headquarters Setagaya,

Tokyo

,

Japan

Area served

 30 countries and regions

Key people

 Hiroshi Mikitani (CEO)
Services Online shopping
Revenue Increase ¥ane,681.76 billion (2021)[1]

Operating income

 Decrease ¥−194.vii billion (2021)[ane]

Net income

 Decrease ¥−135.8 billion (2021)[1]
Total assets Increase ¥16,831.2 billion (2021)[1]
Total equity Increase ¥629.01 billion (2021)[1]
Owner
  • Hiroshi Mikitani (25.5%)
  • Haruko Mikitani (eight.xl%)
  • Japan Postal service Holdings (8.30%)
  • Tencent (iii.64%)

Number of employees

 18,364 (2019)
Subsidiaries
  • Rakuten France
  • Rakuten UK
  • Rakuten DX
  • Rakuten Kobo
  • Rakuten Viber
  • Rakuten Viki
Website global.rakuten.com

Rakuten Group, Inc. ( 楽天グループ株式会社 , Rakuten Group Kabushiki-gaisha ) (Japanese pronunciation: [ɾakɯ̥teɴ]) is a Japanese electronic commerce and online retailing company based in Tokyo, founded by Hiroshi Mikitani in 1997. Centered effectually Rakuten Ichiba, its businesses include fiscal services utilizing financial technology, as well equally digital content and communications services such as the messaging app Viber, e-book distributor Kobo, and Nihon's 4th mobile carrier Rakuten Mobile.[2] Rakuten has more than than 28.000 employees worldwide, operating in 29 countries and regions, and its revenues totaled US $vii.2 billion with operating profits of about US$347.ix 1000000 as of 2016. Rakuten is the official sponsor of the Spanish football game order FC Barcelona as of 2021,[three] [four] and the Aureate State Warriors of the NBA, as of 2022. It is oft referred to as the "Amazon of Japan".[v]

Its major investments include Buy.com (now Rakuten.com in the US), Priceminister (France, at present Rakuten.fr),[6] Ikeda, Tradoria, Play.com, Wuaki.telly, Ebates, Viki, The Grommet. The visitor also has stakes in Ozon.ru, AHA Life, Lyft, Cabify, Careem, Carousell and Acorns.

Businesses [edit]

Rakuten, Inc. has more 70 services[7] operating through the three segments: Internet Services, FinTech, and Mobile.[8]

The services constitute the Internet Services segment are equally follows:

  • E-commerce
    • Rakuten Ichiba
    • Rakuten.co.uk
    • Rakuten.fr
  • Messaging app
    • Viber
  • Food commitment
    • Rakuten Delivery
  • Travel booking
    • Voyagin
  • Online cash-back
    • Rakuten Rewards
  • Internet portal and digital content sites
    • Viki
    • Rakuten TV
    • Kobo Inc.
    • Rakuten DX (formerly Aquafadas)
  • Marketing and data analysis
    • Rakuten Advertizing
  • Online Survey
    • Rakuten insight

The FinTech segment operates the following businesses:

  • Banking and securities
  • Credit cards
  • Life insurance
  • Digital wallet

The services operating under the Mobile segment are:

  • Telecommunications network & auction of mobile devices
    • Rakuten Mobile

Defunct services:

  • Rakuten.com

History [edit]

Early years (1997–1999) [edit]

Rakuten was founded as MDM, Inc. by Hiroshi Mikitani on vii February 1997.[ix] The online shopping marketplace Rakuten Shopping Mall ( 楽天市場 , Rakuten Ichiba ) was officially launched on May ane, 1997.[10] The visitor had half dozen employees and the website had 13 merchants.[11]

The proper noun was inverse to Rakuten in June 1999.[x] The Japanese word "rakuten" (楽天) means "optimism".[12]

Harvard-educated one-time banker Mikitani envisioned the site as an online shopping mall, offer the opposite of what the larger companies like IBM were trying to do with similar services, by offering empowerment to merchants rather than trying to tightly control the virtual storefront. The service was offered for a smaller fee than the larger Internet malls were charging, and merchants were given more command, such equally the power to customize their storefronts on the site.[13] [14]

2000s [edit]

The visitor went public through an IPO on the JASDAQ market on April xix, 2000.[x] [14] [15] At the fourth dimension, the online marketplace had two,300 stores and 95 meg page views per month, making it one of the most popular sites in Nihon.[fifteen]

In March 2001, the online hotel reservation service Rakuten Travel was launched.[10]

In April 2002, a new system was introduced for merchants, combining monthly fixed fees with commissions on sales. That November, the Rakuten Super Point Plan, a membership loyalty programme, was introduced.[ten]

In September 2004, Rakuten grew its financial services businesses by acquiring consumer finance company Aozora Carte Co., Ltd., later renaming information technology Rakuten Card Co., Ltd.[10] [16] The visitor began offering a Rakuten credit card in 2005.[17] By November 2016, the Rakuten bill of fare was held by over 13 million people, and most 40% of Rakuten's revenue was from financial services, equally it was operating Japan's largest Internet bank and third-largest credit company.[18] Rakuten bill of fare holders are a office of a signal-based membership program, and can utilize those points to make purchases on the Internet mall.[xviii] In 2016, the visitor introduced Rakuten Pay, an app-based smartphone payment system.[18]

In October 2004, Rakuten Baseball game was created, and the baseball squad Tohoku Rakuten Golden Eagles was formed and joined Japan Professional Baseball.[10]

In 2005, Rakuten started expanding exterior Nippon, mainly through acquisitions and joint ventures.[19]

In December 2005, Rakuten established the Rakuten Found of Technology in Tokyo equally its department in charge of research and evolution.[10]

In a joint venture in Feb 2008, Rakuten and President Chain Store established Rakuten'southward starting time eastward-commerce site exterior of Japan with Rakuten Ichiba Taiwan.[10]

2010s [edit]

Around 2011, Rakuten started heavily expanding exterior of Japan, with prominent moves including a stake in Canadian e-book maker Kobo Inc. and an investment in Pinterest.[20]

In 2011, Rakuten launched Indonesia's Rakuten Belanja Online.

By late 2012, Rakuten had moved into online retail in Austria, Canada, Kingdom of spain, Taiwan and Thailand and into the online travel markets in France—with Voyager Moins Cher.com—and China, Hong Kong, Korea and Taiwan—with its Tokyo-based international Rakuten Travel platform. In N America, Rakuten Golf made booking tee time online possible. To increment its global competitiveness, and to improve incorporate non-Japanese speakers, Rakuten decided to prefer English as the company'due south official language starting in 2012.[21] [22] [23] [24] Past 2016, most 40% of the company's engineers in Japan were non-Japanese.[24]

In September 2014, Rakuten bought Ebates for $1 billion to enter online shopping membership rewards in Canada, Communist china, Russia, South Korea, and the United States.[25]

In January 2015, Rakuten entered the sport of football by acquiring Vissel Kobe, a top J-League team formed in 1995.[26]

In March 2015, Rakuten announced that it would brainstorm accepting bitcoin across its global marketplaces, before long afterward investing in San Francisco–based bitcoin payments-processing startup Bitnet Technologies. Rakuten has been a potent supporter of bitcoin's potential, and was one of the first major companies to have bitcoin for payment.[27]

In 2016, Rakuten close down retailing websites in the Britain, Spain, Austria, Singapore, Republic of indonesia and Malaysia.[18] In that year, the company lost its long status as the largest e-commerce site in Japan to Amazon Nihon.[28]

On November xvi, 2016, Rakuten appear it had agreed to a four-year partnership with the La Liga football club FC Barcelona, one of the most successful football teams in Europe. The agreement would run across Rakuten become FC Barcelona's chief global partner beginning with the 2017-18 season, with its name actualization on match-twenty-four hours jerseys. The deal was worth at least €220 million and includes an option for a one-twelvemonth extension.[29]

In February 2017, Ebates and Rakuten acquired Shopstyle and its influencer marketing group, Collective, to extend into fashion curation and discovery and product search.[thirty]

Rakuten partnered with California-based Blackstorm Labs to launch an online social gaming platform chosen R Games in April 2017, going alive with 15 free games optimized for smartphones, including Pac-Human and Space Invaders.[31] [32] The games are based on HTML5, which tin can be played across whatsoever device and on any platform, and Rakuten will tap into its worldwide database of 114 one thousand thousand online shoppers. Rakuten plans to integrate R Games into its messaging app Viber.[32]

In September 2017, Rakuten signed a iii-year, $threescore million deal to get the official sponsor for the jersey patch on the front of the uniforms for the Golden State Warriors of the NBA.[33]

Rakuten partnered with Walmart for a late push on east-books in Jan 2018.[34] The company announced plans to launch its ain cryptocurrency in March.[35] In May 2018, Rakuten announced the quaternary wireless mobile network of Japan, named Rakuten Mobile.

In June 2018 Ebates and Rakuten caused Curbside to accelerate its online-to-offline offering to members and merchants.[36]

In September 2019, negotiations with Lamigo Monkeys to larn the squad airtight successfully.[37] With the sale, Rakuten became the first foreign visitor to own a Chinese Professional Baseball League team.[38] Terms of the sale were not disclosed.[39] The team name was formally inverse to the Rakuten Monkeys on 17 Dec 2019. New uniforms, similar in design to those of the Tohoku Rakuten Golden Eagles were released.[twoscore]

2020s [edit]

In July 2020, Rakuten appear that it would exist closing its online shop/marketplace in the U.s., which formerly went under the name Buy.com. The market place airtight to new orders on 15 September, and shut down after all remaining orders accept been fulfilled.[41]

In September 2020, Rakuten launched its wireless carrier service'south 5G network in some areas in Japan after information technology has started 4G service in Apr.[42] The company named its network technology the Rakuten Communications Platform (RCP) which makes use of cloud calculating to lower the price and started sales action abroad, gaining at least fifteen international customers by the spring of 2021.[43]

On September 24, 2020, Rakuten announced that they would close down their online marketplace in Germany. Every bit of October 15, 2020, they no longer accept new orders while all orders prior to that appointment were to exist fulfilled.[44]

In March 2021, Rakuten announced at a joint press conference attended by CEO Mikitani and the President of Japan Post Holdings that Rakuten would destine a more than 8 percentage stake to Japan Post Holdings for 150 billion yen, accepting Japan Post Holdings equally the third-largest shareholder afterwards the Mikitani family unit in the first-ever major capital tie-up for Rakuten, in order to be financially equipped to spend billions on installing telecommunications infrastructure across Japan in contest with rival Amazon Nihon. Tencent and Walmart, the previous owner of Seiyu Group at present partially-endemic by Rakuten, besides took stakes of 3.65% and 0.ix% respectively.[45]

In February 2022, Rakuten founder Hiroshi Mikitani donated ¥1 billion ($8.seven million) to humanitarian actions in Ukraine among 2022 Russian invasion of Ukraine.[46]

Acquisitions and investment [edit]

In September 2002, the company acquired MyTrip.net, which was merged with Rakuten Travel the following year.[10]

In 2005, Rakuten bought New York City-based LinkShare, later rebranded as Rakuten Marketing and then as Rakuten Advertising, offering performance-based online sales and marketing programs.[47] [48] [49] [fifty] The acquisition spearheaded Rakuten'south new global focus.[10]

In October 2005, Rakuten bought a 15% stake in Tokyo Broadcasting Arrangement, raising its stake in the broadcaster to 19%. Rakuten later withdrew its bid and sold its shareholding back to Tokyo Broadcasting.

In 2010, Rakuten bought French online retailer PriceMinister for €200 meg[51] and US-based Buy.com for United states$250 one thousand thousand.[52] [53] The grouping had been a significant shareholder in Ctrip, a Chinese travel site until it sold its pale in the company in August 2007 and, in 2010, it announced a joint venture with Baidu in China (Lekutian).[54] [55]

In June 2011, Rakuten caused Brazilian e-commerce firm Ikeda — since renamed Rakuten Brazil. In July, it bought German east-commerce outset-up Tradoria and rebranded information technology Rakuten Deutschland, and in September United kingdom of great britain and northern ireland online retailer and e-commerce market Play.com for £25 million (almost $41 million), which was converted into the points-based loyalty plan Rakuten.co.uk.[56]

In September 2011, Rakuten took a minority equity stake in Russian online retailer Ozon.ru, dubbed "Russia'southward Amazon", which had reported 2010 sales worth US$137 million.[57] A four-company-strong consortium, led past the Japanese group, invested U.s.$100 million. Rakuten's stake was not revealed.[58] Rakuten announced an agreement to buy Canadian e-book reader company Kobo from Indigo Books and Music, operated by Heather Reisman (founder, Chair and CEO), in Nov,[59] [60] with the deal finalized in January 2012.[61] The price was said to be US$315 million.[62]

In July 2012, Rakuten led a $100 meg investment in Pinterest, at a $1.5 billion valuation.[5] Its partners were existing investors Andreessen Horowitz, Bessemer Venture Partners, and FirstMark Capital, and a number of investment "angels". That investment marked the commencement of a drive to expand Pinterest's presence in Japan and Rakuten'southward 17 other global markets.[63]

On xiii June 2012, Rakuten bought Wuaki.tv, a Spanish video on demand (VOD) service/company that is one of the largest in Europe and the market place leader in Spain; equally of July 2017, it has v 1000000 users across 12 markets in Europe.[64] The buy opened new opportunities, straight challenging Amazon, Netflix and others for domination of the VOD market, starting in Europe.[65] In July 2017, wuaki.television was rebranded to Rakuten Idiot box. In November 2012, Rakuten bought French online retail commitment company Blastoff Direct Services, to increase speed and quality of delivery.[66]

On x October 2012, Rakuten acquired French electronic publishing company Aquafadas via its Kobo subsidiary to strengthen its position in rich media categories.[67] In November 2020, the subsidiary was rebranded as Rakuten DX.[68]

In May 2013, Rakuten acquired a bulk share in "citizen commerce" site Daily Grommet,[69] since rebranded every bit The Grommet.[70] In June 2013, Rakuten announced its acquisition of U.S.-based logistics and services company Webgistix, specializing in fulfillment engineering for e-commerce retailers.[71] The acquisition was Rakuten's second logistics investment outside Nippon and enables prompt fulfillment in the U.Southward.

In September 2013, Rakuten acquired Singapore-based video streaming site Viki.[72] In Nov 2013, Rakuten led a U.s.a.$800,000 seed circular of funding for Singapore-based consumer-to-consumer marketplace app Carousell.[73]

On February 13, 2014, Rakuten announced the conquering of Tel Aviv-based web messaging company Viber Media for $905 million, to link upwardly messaging with due east-commerce.[74] The Viber app is for making telephone calls and sending free letters.[20] [23]

On May 29, 2014, Rakuten Marketing acquired DC Tempest, a UK-based technology company which specializes in marketing attribution modeling and data-driven marketing.[75]

In Baronial 2014, Rakuten announced its buy of Piece, a United states company that provides online shopping services and sells concern intelligence based on digital commerce measurement, for an undisclosed sum.[76]

In September 2014, information technology was revealed that Rakuten would acquire Usa rebate site operator Ebates Inc. for approximately US$952 million to give the company more access to U.s.a. consumers and help it grow abroad, as information technology takes on rivals such as Amazon.com and Alibaba. Ebates offers coupons and cash rebates to customers who shop at its more than one,700 partner retailers.[23]

In March 2015, Rakuten announced the acquisition of OverDrive, Inc., a wholesale benefactor of e-books and other digital content that serves libraries and retailers, based in Cleveland, Ohio. The acquisition price was $410 1000000 in cash.[77] In 2019 individual equity firm KKR announced it would be purchasing Overdrive from Rakuten. In June 2020 the conquering was finalized.[78]

In 2015, Rakuten relocated its corporate headquarters from Shinagawa to the Tamagawa neighbourhood of Setagaya-ku, to consolidate its Tokyo offices and to arrange time to come growth.[79]

Since 2015, Rakuten has invested in several ride-hailing services. In March 2015, Rakuten led a $530 one thousand thousand round of venture financing for Lyft, spending $300 million for a 12% pale in the company.[eighty] [81] In April 2016, Rakuten announced it would invest an additional $92 million in Cabify, which was founded in 2012 in Spain and is i of the largest ride-hailing services in Latin America. Rakuten previously invested $3 million in Cabify in 2015.[82] Rakuten led a $500 one thousand thousand Serial Due east round of funding in Middle Eastern transportation startup Careem, which closed out in June 2017.[83]

In April 2016, Rakuten participated in a $30 million round of financing for investing app Acorns.[84]

In August 2016, Rakuten confirmed that it had acquired the avails of bitcoin wallet startup Bitnet, with the assets to be used to create a inquiry facility, Rakuten Blockchain Lab, based in Belfast that will explore the potential of the blockchain.[85]

In April 2017, Rakuten invested US$2.4 million in Singapore-based MetroResidences, which allows homeowners to hire their properties out to companies and corporate tenants.[86]

In Jan 2018, the Group purchased Asahi Burn down and Marine from Japanese bank Nomura for an estimated 45 billion yen. This will be the showtime foray for Rakuten into the full general insurance market, and Asahi will become a wholly owned subsidiary. The company provides fire, automotive and accident insurance to consumer and corporate clients.[87]

In June 2018, Rakuten purchased Palo Alto based retail pickup startup, Curbside Inc.[88] In October 2018, CafeX Communications announced that Rakuten Communications Corp., the telecommunications visitor within Japan-based Rakuten Grouping, has launched 'Connect Live', a cloud service powered by CafeX that enables concern users to collaborate more easily in web browsers and mobile devices. Employees, customers and online visitors tin can but click a link in a web browser to connect without needing to download new software or step through a sign-in process. Attendees tin likewise join from mobile devices too.[89]

In December 2019, Rakuten was reportedly selling OverDrive to private equity investment firm KKR. The price of the sale was not disclosed, though Rakuten said information technology would recognize almost $365.6 meg in profit from the sale in the first quarter of 2020. OverDrive'south purchase from Rakuten was engineered by KKR's Richard Sarnoff, a i-fourth dimension executive at Random House who as well was president of Bertelsmann Digital Media Investments until leaving for KKR in 2011.[90]

In February 2020, Rakuten Marketing was rebranded every bit Rakuten Advertising.[91] That month, Rakuten also sold its United states of america$1.four billion worth of stakes in various tech companies, including its entire shares in Pinterest.[92]

In Nov 2020, Rakuten teamed up with KKR to acquire 85% of Seiyu, the Japanese nationwide retail chain endemic by Walmart.[93]

[edit]

Criticism [edit]

In March 2014, the UK-based Environmental Investigation Agency (Environmental impact assessment) named the visitor as the world's biggest online retailer of whale meat and elephant ivory, calling on the company to stop selling the items. As a result of this, in April 2014, Rakuten announced that it was ending all online sales of whale and dolphin meat by the end of the month.[94] In July 2017, Rakuten announced that information technology was too banning ivory sales on its sites.[95]

Contempo recognition/awards [edit]

  • Forbes Top 100 Digital Companies 2019[96]
  • Forbes Top Regarded Companies 2019 [96]
  • Linkedin Best companies to work for in Nippon 2019 [97]
  • Forbes Globe's Most Innovative Companies 2017 [96]

Encounter also [edit]

  • Nippon Open Tennis Championships
  • Rakuten Monkeys
  • Tohoku Rakuten Golden Eagles
  • Vissel Kobe
  • Yukihiro Matsumoto
  • FC Barcelona

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External links [edit]

  • Official website
  • Official Japanese website

Rakuten Office 2016 Home And Business,

Source: https://en.wikipedia.org/wiki/Rakuten

Posted by: leeharce1991.blogspot.com

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